Q “A plague that manifests in language as a loss of cognitive power and immediacy, as an automatic tendency to reduce expression to its most generic, anonymous, abstract constructions and to dilute its meanings…”
C Calvino expresses that exactitude is defined and precise language that communicates the exact essence that a writer (or designer) is trying to convey.
Q How does exactitude translate in design? Are words translated to color palettes, symbols, time, sound, pace, and appearance?
Narrative Design Fall 2019 